EcoFashion had its first sale this week! From just a simple drab plain old jacket to a colorblock hoodie-vest that you can style with your favorite shirt, it's now in the hands of our first customer. Unfortunately, we forgot to take a picture of the jacket before revamping it :( Many more sales to come so be on alert for the next items sold!
0 Comments
The fashion industry takes every holiday as an opportunity to make money, from Black Friday to Memorial Day sales. It takes advantage of every "big" day to create a big sale of promotion, and sometimes, it feels like we're getting played.
However, Earth Day is one we can get behind and feel good about it. In honor of celebrating our beautiful planet, let's take some time to mention what we can do to permanently change our lives and everything around them. 1. Rethink. Ask yourself, "Do I really need this extra shirt in my closet?" "Is throwing out my old clothes in the trash really the best choice?" 2. Reuse. Americans throw away more than 10.5 million tons of clothing annually, 95% of which could've been recycled or reused. We need to understand the environmental impact of their clothing waste and the steps we can take to reduce it. Let's rethink reuse - shopping thrift, donating used items to a nonprofit, and consuming goods in a more sustainable way. Starting from April 9th to the 14th, Vancouver will be hosting its 10th edition of its sustainable style event, Eco Fashion Week across the city. This year's 10th anniversary marks the growth for the slow fashion movement, featuring a number of renowned designers, new partnerships, and key speakers. EcoFashion's signature shows include challenges like the Bed Linen Challenge, Vague Village's Thrift Style, and VCAD's 81-Pound Challenge. In the 81LBs Challenge, students compile a collection from thrifted threads that total up to 81 pounds, a symbolic number that represents the total weight of clothing an average American throws away each year. The Collective Conversation on April 13th will garner local industries and show-goers who will hear about decreasing textile waste and future of American manufacturing.
We see sustainable fashion working its way into the crevices of the high fashion industry; it's a huge step from our ignorance of the damages the industry posed upon the social and physical environment. But we still have a long way to go. The dominant fast fashion industries have yet to follow up on this message and a majority of the consumers are still unaware of what's really behind the closed curtains of the history of their clothings. Let's look at these efforts, like the #EFW, and set an example for others as well. It doesn't take too much time to think twice before purchasing another shirt impulsively that will end up at the bottom of your dresser in a month or to cut up some old pair of jeans for a pair of shorts. Tune in for more updates on EFW next week! For more information on this event, click here. |
Our Goal:To inform on the ongoing crises that the clothing industry poses on our community and applaud any acts that rise over the conventional ways of consumption.
Archives
January 2017
Have a story you want to share?
Contact us at our email or phone number!
|